Developing the Lightning Design System micro-interactions, boosting user engagement and efficiency, enhancing overall user satisfaction.
B2B UI/UX design agency
The complexity of enterprise software interfaces demands a disciplined design approach that balances information density with intuitive user navigation. By aligning product design execution with both developer velocity and the stringent security standards of enterprise procurement, our agency delivers scalable interface systems that support long-term user retention and speed up deal conversion cycles.
Fortune 500 adoption
90%B2B projects supported
80+Average Rating on Clutch
4.9Acquisition Value
$150M+Featured clients
Ramotion serves as a specialized partner to growth-stage technology companies, enterprise B2B organizations, and digital product teams to translate complex data structures into streamlined, highly intuitive workflows.
Iconography design for a payments infrastructure company with 250M+ API request per day
Iconography guidelines, assets and web design for a digital forensics solution company
Ongoing design and development collaboration with an enterprise identity provider
Rebranding for an open-source web testing platform with 5 million weekly downloads
Iconography for a secure workspace software company with over 16 million cloud users
Brand identity for a secure data onboarding solution that processed more than 25 billion records
Developing micro-interactions for the Lightning Design System
Brand identity and website for a tool used by over 80% of Fortune 50 companies' machine learning teams
Rapid prototyping for an accounting software company with over 3.7 million subscribers
Official Firefox rebrand and ongoing support for design projects at Mozilla
Marketing website for a subsidiary of the CBRE Group's co-working space company
Design for the world's first audio word processor
Website design for a B2B data provider platform with over 50 million company records
Visual identity for Adobe-owned company products
Rebranding an e-commerce solution used by 180,000 entrepreneurs
Ongoing design support for the leading destination for company insights
Brand and marketing design support for an open source data structure server company
Case studies
SalesforceSalesforce
ClearbitClearbit
We redesigned Clearbit’s website, boosting engagement and contributing to their $150M acquisition by Hubspot.
PuzzlePuzzle
UX-focused website redesign helped Puzzle.io grow 15% MoM, boosting engagement across 2,300+ businesses.
TuroTuro
A strategic redesign of Turo’s support portal by our agency led to a 30% improvement in users’ ability to find the answers they need.
MetaSparkMetaSpark
We crafted MetaSpark’s branding, website, and UI/UX, that enabled their clients to reclaim 40% workdays
ProemionProemion
Branding, website, and UI/UX redesign for Proemion, elevating engagement and customer experience across 200,000+ devices.
We delivered rapid UI prototyping for Xero, helping them scale to 4.2M+ global subscribers.
TileTile
Our team redesigned the onboarding flow, increasing completed sessions to over 60% through intuitive user experience.
Awards & recognition
- Best App of the Year
- App of The Week
- App Store Editors' Choice
Verified Branding Agency
- Best B2B UI/UX Design Company
- Top 3 UX Design Agency
- 25+ Reviews
- Top B2B UX Agency
- Top B2B UI Agency
- Top 10 B2B UX Design Company
- 20+ Reviews
What our
partners say
ReviewsThe Ramotion team is highly creative, responsive and collaborative. Over the years they have become an extension of our Product Design and Research team. Thank you for consistently delivering high quality Design under tight deadlines.
Malini Leveque
Vice President, Product Design and Research at CitrixRamotion has been a highly talented, adaptive and collaborative design partner ranging from an entire site re-brand to highly responsive and extensible page, component, graphic and icon designs as we evolved our site.
Chris Bank
Sr. Manager of Customer Online Experience at OktaI have impossibly high expectations, and the talented team at Ramotion didn't disappoint. They delivered thoughtful, polished designs, and code that made an outsized, positive business impact by dramatically increasing our customers' ability to find and understand support site content.
Brian Beaver
VP of Design at TuroWe reached out to Ramotion for support on a significant update to our product. The team provided an expert that perfectly matched our needs and the resulting collaboration was a huge success. I definitely plan on working with them again.
Mark Opland
Product Design Director at XeroRamotion is a rock solid team. They combine an innate instinct for good design with a keen understanding for real world business challenges.
Khoi Vinh
Senior Principal Design at AdobeIt's not easy to stand out in the B2B tech space but with Ramotion's creativity, research-based, and system-design approach, we elevated our brand and design to new levels.
Edu Carneiro
Head of Web Marketing, Brand & SEO at RedisWe partnered with Ramotion to redesign our entire marketing site from the ground up—new pages, messaging, graphics, and visual identity. Operating under an extremely tight timeline, they seamlessly integrated into our team and delivered at every phase of the project. The end result was a beautiful, functional, and high-converting website.
Nick Wentz
VP Marketing at Clearbit
Alignment of interface usability with enterprise value realization
In high-ticket enterprise software markets, the usability of the interface is a primary driver of user retention, contract renewals, and account expansion. Standard product layouts often struggle to support complex permissions, high-density data visualization, and multi-user collaboration systems, which can lead to high churn and heavy customer support workloads. Ramotion resolves these specific challenges by mapping design architecture to user behavior, simplifying complex tasks, and strengthening the overall product value proposition.
Workday Efficiency
Legacy Enterprise Interface: Users face complex navigation and excessive clicks to complete tasks.
Ramotion-Optimized UI/UX: Up to 40% of daily workdays reclaimed by platform users.
Self-Service Support
Legacy Enterprise Interface: High volumes of basic support requests due to confusing navigation.
Ramotion-Optimized UI/UX: 58% increase in self-service scores; 30% fewer support tickets.
Onboarding Completion
Legacy Enterprise Interface: High user drop-off during complex initial setup and integration.
Ramotion-Optimized UI/UX: Achieved onboarding completion rates exceeding 60%.
Core Loading Speed (LCP)
Legacy Enterprise Interface: Heavy code layers delay initial visual loading past 4 seconds.
Ramotion-Optimized UI/UX: Sub-second LCP optimized using Next.js framework builds.
Specialized design disciplines for tech platforms
Our agency delivers tailored, high-fidelity design services engineered to support digital platforms at every stage of their market presence. By matching deep technical skills with research-validated user insights, Ramotion ensures that every design asset is production-ready and fully aligned with internal engineering goals.
01
Enterprise Platform Redesign
What it includes: Heuristic audits, detailed competitor research, responsive screen layouts, custom UI kits, and WCAG accessibility optimizations.
Why it matters: Replaces complex, disjointed legacy interfaces with a clean, high-performance visual system.
Best for: Growth-stage technology firms and enterprise software platforms preparing for major product upgrades.
Related services: Interactive product prototyping, user flow optimization.
02
Scalable Design Systems
What it includes: Reusable component libraries, visual style guidelines, design tokens, and clear developer documentation.
Why it matters: Slashes front-end development timelines, eliminates visual inconsistencies, and simplifies code management.
Best for: Enterprise software organizations with large, multi team engineering departments.
Related services: Asset handoff automation, style guide governance.
03
Onboarding and UX Optimization
What it includes: User journey mapping, interactive click-through prototypes, form optimization, and micro-interaction design.
Why it matters: Removes friction from initial setup flows to convert trial users into long-term subscribers.
Best for: Product marketing managers and product owners looking to boost trial-to-paid conversion rates.
Related services: Conversion architecture audits, visual semantic analysis.
04
Brand Visual Identity
What it includes: Primary logo marks, color systems, corporate typography standards, custom iconography, and brand books.
Why it matters: Establishes strong market authority, builds user trust, and supports complex corporate buying cycles.
Best for: Venture-backed startups and established platforms executing a complete rebrand.
Related services: Brand positioning, visual strategy formulation.
Product design execution framework
Ramotion uses a highly structured, milestone-driven framework to minimize launch delays, manage design budgets, and deliver clean, high-performing interface code to client engineering teams. This systematic approach ensures that design work is completed on time and fully aligns with project requirements.
Weeks 1–3
Strategy & User Research
Competitor research, user interviews, and alignment sessions with product stakeholders.
Deliverables: Actionable product roadmap, research summaries, and project timeline definitions.
Weeks 4–6
Information Architecture & Wireframing
Mapping screen hierarchies, functional blueprints, and user navigation paths.
Deliverables: Low-fidelity interactive wireframes and structural system maps.
Weeks 7–10
Visual UI Design & Prototyping
Detailed interface design, custom iconography, micro-interactions, and usability testing.
Deliverables: High-fidelity interactive prototypes ready for stakeholder review.
Weeks 11–12
Component Design System & Handoff
Building reusable component libraries, global design tokens, and clear developer guidelines.
Deliverables: Complete Figma design system, asset library, and implementation documentation.
Decision-making, technology integration, and risk management
Data-Driven Architecture
Screen layouts and user journeys are based on usability research and analytics, avoiding subjective visual preferences.
Developer Readiness
All components are designed to match standard CSS and React boundaries, ensuring seamless integration with modern systems like Next.js, Webflow, Contentful, and LottieFiles.
Direct Designer Collaboration
Product leaders work directly with senior designers, eliminating agency project-management bottlenecks and accelerating decision-making.
Built-in Quality Assurance
Designs undergo strict accessibility checking (WCAG conformance) and visual testing before final developer handoff.
Post-Launch Support Sprints
Our team provides ongoing support after launch to help implement new components, track interface usability, and update design systems.
Agile Scope Management
Large, complex platform redesigns are structured into small, manageable sprints to keep delivery timelines on track.
Investment scenarios and pricing parameters
Engagements are structured based on the visual complexity of the product, the volume of unique screen designs, and the integration requirements of internal engineering teams. Sprints are led by senior product designers to ensure high efficiency and delivery quality.
Milestone-Based Project Sprints
Operational Format: Fixed-scope model designed around specific product launches.
Included Deliverables: Strategy research, user journey mapping, screen UI/UX design, and Figma assets.
Primary Risk Mitigation: Managed milestones prevent scope creep and keep launch timelines on track.
Dedicated Ongoing Retainers
Operational Format: Monthly visual retainer designed for scaling platforms.
Included Deliverables: Ongoing design iterations, feature design updates, and continuous usability testing.
Primary Risk Mitigation: Direct access to designers avoids administrative delays.
System-Specific Engagements
Operational Format: Custom pricing focused on building core design libraries.
Included Deliverables: Comprehensive Figma components, design tokens, and developer guidelines.
Primary Risk Mitigation: Strict technical reviews ensure developer compatibility.
Strategic pricing mitigation
- Mitigating Developer Friction: Building components to match strict CSS parameters avoids costly redesigns and code issues during the engineering phase.
- Direct Coordination: Senior designers work directly with internal product and engineering leads, keeping development completely aligned with business objectives.
FAQ
Additional Services
Insights
How does Ramotion ensure that B2B product designs match developer and system limitations?
Every designer at the agency works with a deep understanding of frontend developer workflows, web standard limitations, and the performance goals of modern technology platforms.
Interface elements are structured from the ground up to respect grid boundaries, keep code weight low, and support rapid edge rendering. This engineering-first design philosophy ensures that final Figma components translate cleanly into production-ready React or Next.js code.
What is the typical duration of an enterprise B2B UI/UX design project?
A standard B2B product design engagement spans 12 weeks, depending on the complexity of the platform and the scope of the design library. Highly complex enterprise platforms with multi-tenant permissions may require broader visual mapping, while focused SaaS platform redesigns or brand updates can be completed on accelerated timelines.
Timelines are clearly established during the initial research and discovery phase.
How does the design system handoff process work for engineering teams?
Design system delivery is highly detailed, ensuring seamless integration for developer teams.Handoffs include a complete, reusable Figma component library, global brand design tokens (defining colors, spacing, and typography), responsive grid patterns, interactive micro-interaction templates, and exhaustive development instructions.
This level of detail minimizes code friction, reduces back-and -forth between design and engineering, and helps developers build pages up to twice as fast.
Does Ramotion assist with modernizing legacy enterprise systems?
Yes. Modernizing complex, data-heavy legacy systems is a core specialty of the design agency. The team has deep experience transforming outdated user flows into modern, high-performance interfaces that simplify complex daily operations.
Redesigns focus on reducing user errors, speeding up task execution, and modernizing platforms to meet current enterprise procurement and visual standards.
How are accessibility (WCAG) and compliance standards built into the design process?
Universal accessibility is a non-negotiable requirement for enterprise procurement. Interface designs strictly adhere to current WCAG standards, featuring high-contrast visual modes, optimized screen-reader structures, and keyboard-only navigation options.
These accessibility parameters are built directly into the design system from day one, rather than being added as afterthoughts, ensuring software is ready for enterprise deployment.
What is the role of discovery and stakeholder alignment in the initial stages?
Detailed discovery and research establish the foundation for successful product execution. The team conducts deep competitor research, holds user interviews, and runs alignment workshops with business stakeholders.
This initial phase clarifies complex business workflows, aligns diverse internal expectations, and produces a highly detailed roadmap that guides the subsequent design phases.
B2B branding
Build trust and recognition through cohesive branding, visual design, and strategy.
B2B web design
Create responsive B2B websites with intuitive navigation, great design and optimised performance.
App design
Design platform-specific apps with intuitive flows, polished interfaces, and user retention.
Web app development
Develop web apps with robust backend, sleek frontend, and seamless API integration.
Design system
Streamline workflows with scalable design libraries, tokens, and cohesive guidelines.
Startup UX design
Deliver user-centric designs, rapid prototypes, and scalable solutions for growth and retention.